Process
This project is divided into two main sections. The first section is the analysis and critique of the original website. The second is the creation of a High Fidelity Prototype based on the critique. The High Fidelity Prototype was created using Adobe XD.
Analysis
I analyzed the original company website from a UX perspective and summarized the analysis results in a video. The analasys was done using frameworks such as Jakob's 10 Usability Heuristics, focusing on whether the design is user-centered. The video is produced in a way that simulates actual interaction with a client, where I explain all flaws and problems with logical reasonings within the small timeframe.
Redesign
Based on the analysis, we redesigned the website and created a High-Fidelity Prototype using Adobe XD. Some excerpts from the prototype are listed below, but you can also view the original file from here.